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brand development
Strong brands make themselves easy to consume.
A brand is more than a name. A brand is more than a logo on your packaging. A brand is a collection of the elements that you project into the world and more importantly its how those elements are experienced by your customers.
Brand development is about making your brand easy to buy and consume by making it first to buying hand and first to mind during the critical buying moment. Our brand development programs are based on the 4 foundations outlined in the book Brand Hustle.
Brand Sprint
Need to launch a new, customer orientated brand? One that disrupts your industry and drives growth? Got no time to waste?
Our Brand Sprint program is an accelerated brand development process designed to create your brand in 4 weeks. Applying the four foundations outlined in Brand Hustle, mashed up with a rapid prototyping, testing and iterating mindset and great design.
Brand Hustle
Growth. Everyone is chasing it, but do you have what it takes to deliver it.
When speed is a competitive advantage it’s critical that you set you brand up for success.
Brand Hustle is a program designed to develop the four key foundations to accelerate your brands growth.
Brand Turnaround
For some brands, it appears their glory days are behind them. Growth has dried up. Consumers are moving on. Some new up-shoot is capturing all of the attention. But it doesn’t have to be this way.
Our systematic Brand Turnaround program is designed to uncover and build the foundations for growth. What is the insight that will propel your brand forward? What innovation is required to strengthen your solution? What channel partners can support your brand? And how will you ensure you renewed message gets out into the marketplace?
DIY Brand Builder Bootcamp
An applied brand development course for start-up founders.
Develop a brand from scratch to launch in 4 weeks.
Learn, apply, develop, launch and grow with the foundations of accelerated brand growth, based on the learnings from Brand Hustle.
Each week you will learn a new foundation in a practical 3 hour workshop and then spend the week working through a series of exercises in your own time.
Limited class size with an experienced brand builder guiding you at each step of the way.