A Human Insights + Innovation Agency
Deeper Insights
We can help with:
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Qualitative research
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consumer immersions
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expert interviews
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mobile diaries
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Quantitative research i.e. consumer problem sizing
At our essence, we are curious investigators, always on the hunt for growth. The richest insights come from being as close to the moment of behaviour as possible, which is why we don't do focus groups.
We venture into the wild where the consumer truly lives, eats and shops. We dive deep, exploring through consumer immersions, expert interviews, mobile diaries, and a host of other nuanced ethnographic techniques. The subtle details that matter are gathered via a combination of verbal exchanges, written words and kinaesthetic expressions.
Can you articulate the insight to propel your product, service or brand into growth? What dreams do you consumers hold dear? And, more importantly, barriers stand in their way? What is your customer's most valuable problem – the one they're willing to pay you to solve?
Let us guide you into your customer's world to uncover and quantify their most valuable problems.